The businessman behind one of the UK's biggest male grooming
brands has given his backing to a new initiative which will put
entrepreneurship at the heart of further education (FE) and nurture
a new generation of young North East entrepreneurs.
Will King, the entrepreneur behind the 'King of Shaves' brand -
second only to Gillette in the UK - was speaking at Gateshead
College's'Gazelle'launch at the Baltic Campus - the latest step
towards becoming one of a new generation of entrepreneurial
The Gazelle Group was created by five college principals who
include Richard Thorold, Gateshead's principal and CEO, with the
aim of bringing the public and private sector together to transform
They plan to deliver a nationwide network of local businesses
and entrepreneurs who will collaborate with colleges, principals
and students to achieve a more entrepreneurial mindset in FE and
increase students' chances of success.
Gazelle believes that entrepreneurs can contribute to colleges
by providing practical 'learning by doing' opportunities to inspire
students to create jobs - not take them.
As an offical Gazelle Entrepreneur, Will King welcomes the
action Gateshead College is taking. This will see it place a
greater emphasis on equipping North East students with the
entrepreneurial skills set and qualities needed to run successful
new business start ups or be better equipped to offer employers
He is committed to helping Gateshead College by sharing his
experience and the lessons he has learnt building a successful
Gateshead College has a reputation for working closely with the
business community and will be building on its existing links
developing new partnerships, mentoring schemes and investment
It will also be creating shadowing and learning opportunities
with local companies and entrepreneurs, for example via its new
partnership with the region's Entrepreneurs' Forum.
As the Forum's exclusive FE corporate partner, the college's
students will benefit from access to the expertise and experience
of Forum members and participate in entrepreneurial events and
initiatives that would normally be unavailable to them.
Will King, Gazelle Entrepreneur and Founder and CEO of King
of Shaves, said:"It will be key to the economic recovery to help
the next generation of entrepreneurs to succeed.
"Gazelle's 'learning by doing' approach is one that I am fully
behind, and their Gazelle Local programme is a great example of
"By harnessing the expertise and help of the local business
community, the programme will give students inspiration and
knowledge about how to run a business in the real world.
"This will all contribute to Gazelle's admirable objective of
achieving a more entrepreneurial attitude within Further
Richard Thorold said: "Education needs to change radically if we
are to give our students the skills they need to create their own
opportunities or to help them be a first class employee.
"With an entrepreneurial approach to teaching across the whole
college, students will develop skills and qualities which will give
them a greater chance of success in life and work and which will
ultimately help drive our regional economy."
Nigel Mills, chairman of the Entrepreneurs' Forum, said:
"Entrepreneurs and the businesses they build are vital to creating
the wealth, jobs and a vibrant private sector that the North East
needs for a sustainable economic future.
"To that end, it is extremely encouraging to see the work of our
new partner Gateshead College in not only equipping young people
with the necessary skills for business and supporting innovation,
but also in encouraging entrepreneurial thinking and an ambitious,
enterprising mindset throughout education.
"We, as the North East Entrepreneurs' Forum, have a central role
to play in supporting them.
"All of us in business know what a hugely rewarding experience
it is and we have a duty to share what we know, pass on our
knowledge, offer the contacts we have and to help inspire the next
generation of entrepreneurs."
More than 100 business people and entrepreneurs will be
attending the event and will be asked to pledge their commitment to
work with the college to develop a new generation of enterprising
students who can help re-energise the North East's economy.